Michael Montalto Photography
Michael Montalto was referred to us by a previous client when looking for someone to create a consolidated website for his premium photography brand. He wanted us to design and build a website that both displayed his beautiful photography in a stunning way and was effective in terms of Search Engine Optimization.
Apart from these two requests, Michael wanted us to build the website in WordPress, a system he had previous experience and trust in. One of the big advantages of using WordPress is that we were able to spend more time making the functions that Michael wanted on the site than the basic editing interface. It also allowed us to easily make all parts of the website updatable by Michael, in a very easy fashion.
Another main request for the new site was that it feature an eCommerce section – a store where Michael could sell some of his photographs as prints for clients to buy from him. We settled on using WooCommerce, a powerful WordPress store module that comes with many features out of the box and is easily extendible. Because Michael wanted a payment method with a low cost, we integrated PayPal Payments Pro, a special PayPal service that allows a website to accept credit card payments directly without having to go through PayPal’s website.
The final website result is a simplistic design that enhances all of the gorgeous photography. Each page is designed for colorful photos to demand your attention as a visitor. Despite all of the features and sections on the site, it is easily navigated as well as easily updated by Michael from wherever he wants to.